Every Monday, we send out a weekly roundup newsletter to our email subscribers. For 2016, we started including Monday Musings. I’ve found this to be a good avenue to share cool stuff to you. To share it without the noise of Facebook rants, fail videos, selfies, etc. If you’d like to receive our weekly Monday Musings, subscribe to the newsletter.

Here’s a sample of what we sent a few Mondays ago.

1000 true fans – Recently I was invited to speak to a University of San Carlos class about how we started Zerothreetwo. The aim of the talk was to inspire students to look beyond employment and find ways to explore entrepreneurship through online media. One of the topics I wish I touched on was the concept of 1000 true fans. It acknowledges that blockbuster hits/phenomenons are rare and very unlikely. The concept argues that you only need a small number of true fans (the 1000 number is just a place holder) who will…

“…purchase anything and everything you produce. They will drive 200 miles to see you sing. They will buy the super deluxe re-issued hi-res box set of your stuff even though they have the low-res version. They have a Google Alert set for your name. They bookmark the eBay page where your out-of-print editions show up. They come to your openings. They have you sign their copies. They buy the t-shirt, and the mug, and the hat. They can’t wait till you issue your next work.” – 1000 True Fans

If you are an artist looking to make a living through your work, this is a must read.

On being thankful – For a week now, I’ve been finding a reason to be thankful everyday and tweeting it out. I’m going to write about this more as a blog post in the future, but I wanted to mention it here on the newsletter for a few reasons.

(1) To keep me accountable – that’s also why I tweet it out.
(2) To share it to you in the hopes that some of you might do the same.

I’ve found myself have a lighter disposition ever since I’ve started doing this. I was wondering what other people would experience if they tried it out too.

This is what happens when  –  Unlike the usual serious TED Talks, this ten minute gem by James Veitch, titled This is what happens when you reply to spam email, is filled with goblets of laughter. We’ve all gotten spam before. It usually has something to do with an African prince or a lost relative. In this case, it was an “interesting business proposal.” If you are looking for something to brighten your Monday, you are welcome.

Let me know what you think about Monday Musings. I would love to hear what you would like to see more of.



Carlo Villarica

Coffee stuff in Zerothreetwo.com.

Follow @sobermusings.

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