9 Thoughts on Brand Building

9 Thoughts on Brand Building

We’ve had a few years to build Zerothreetwo as a brand, but make no mistake, we’re still in the early stages. I remember coming up with a name for this little venture. We wrote a list of names on a piece of paper, many of them were crappy. I wish we still had a copy of that paper just so we could look back and see what we wrote. Fortunately for us, someone came up with Zerothreetwo and it stuck.

Cerdo Clothing: Starting a Brand

Cerdo Clothing: Starting a Brand

Cerdo Clothing – you see the name everywhere. Stickers, ID holders, T-shirts, and, most of all, on Facebook. For those who aren’t familiar, it’s a clothing line based in the Queen City of the South. But products aside, what is Cerdo clothing? What is...
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