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I have friends and relatives who have a favorite barber and don’t allow anyone else to touch their hair, but I was never that way. So as I was preparing for this interview, I realized that I only know one barber. In a way, he’s one of the few who has been able to cultivate a personal brand and make an impact to our city.

To my eyes, Willow Hoods is the genesis of a new type of haircut in Cebu. He didn’t discover it, but he found out about it, noticed that no one was offering that kind of style, and decided to bring that look to Cebu. The Fade Haircut found its way into the every day lives of Cebuanos. It’s not often that someone is able to make a mark through a haircut. With that in mind, I wanted to talk to him and finally meet him for the first time.

In this episode, we talked about his journey to cutting hair, how music has influenced his life, and the ins and outs of running a business like TUF and The Good Neighborhood.

Enjoy this episode!


TUF article on Zerothreetwo


Struggle for Radical Action (SRA)

More Than Life

Stuart Violanda

Ken Cuizon

Chad Manzo (Zerothreetwo Conversations episode)

Franz Deadways (Zerothreetwo Conversations episode)

Pacific Originals

Modern Dark

Trapped Out

BITE Magazine

Islands Souvenirs

Cebu Pot

Edel Tribiana (Zerothreetwo Conversations episode)


Don’t Blame the Kids

Original Sharp

Nick Automatic

Mcoy Rosales

Doyle See

Toby Morse

Where to find Willow Hoods?


This podcast is brought to you by Degree 9 Coffee. Looking for a good cup of coffee? Drop by their cafe in GAGFA Tower, F. Cabahug Street, Mabolo, Cebu City. Follow them on Instagram


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Are you new to Podcasts?

On Android, I use Pocket Casts, Google recently released Google Podcasts, and I heard BeyondPod is a good app as well.

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Music is Piano March by Audionautix.

Carlo Villarica

If you want to hear more from me, I publish a weekly newsletter called Monday Musings — a set of recommends and thoughts I had that week, subscribe here. Or follow me on instagram @sobermusings. Lastly, if you want to support what we do, we have a Patreon!


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